DW – One of the Louvre’s most famous publicity stunts is the 2018 video “Apes**t,” in which music stars Beyoncé and Jay-Z were seen dancing through the empty galleries of the most visited museum in the world. The king and queen of pop music seemed to feel rather at home in the former royal palace, which was converted into a museum in 1793. The video, which has been viewed 222 million times online, shows them standing in front of Leonardo da Vinci’s iconic painting, The Mona Lisa, and meanders through the museum highlighting numerous other masterpieces. – read more 

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